A minimalist lifestyle does not just apply to the amount of stuff you have. Instead, it is very much tied into how we think. Thinking minimalist or intentional thoughts can make it much easier to make simpler and more intentional choices, no matter what we are talking about.
For the video version of this post, click here to watch it!
While there are many ways that people can develop a minimalist mindset, I will address three key concepts in today's post!
1. Overcome Functional Fixedness: The term functional fixedness refers to only seeing one use or one purpose for each item that we own, rather than being creative and being able to problem solve with objects that could serve multiple purposes. When we think creatively about the items that we own, we are more likely to understand that they can be used in many different ways, which will prevent us from purchasing new single-use items. This will also make it easier for us to declutter some of our extra belongings, because we will be less afraid of letting go, since we know that we can come up with a solution should we encounter a need for something.
2. Redefine Luxury: What is luxurious to you? Different brands and companies would like you to believe that a luxurious life is one that features their product, whether that is a certain car, handbag, outfit, gadget, or anything else. The truth is that you must identify what is "luxurious" to you, even if that is very simple pleasures. When we take the time to reflect about what actually matters to us, we feel empowered to follow our own path and make more intentional purchases, rather than feeling tempted by the messages of different brands.
3. Avoid Consumer Games: There are many parts of life that we may just assume to be true or normal and not question, but what if there is/was a hidden corporate agenda? Just one example of this is with diamond engagement rings. Demand for diamonds was low in the 1930s, so a South African diamond company (De Beers) created a campaign that equated diamond engagement rings with a man's love for his bride. This led to diamond engagement rings becoming mainstream and the most common option for brides. Does each bride actually want a diamond ring? Or has the tradition of this marketing (and many jewelry companies today) convinced couples that this is the only way? This is just one example, but being reflective about these potential consumer games can prevent us from making choices we will regret.
For more detail and examples, don't forget to watch the corresponding video!